The Policaro Group Brings the Automotive Dealership into the Digital Age By DC Rutherford My dream car as a kid was a Porsche 911—the mid-70s Carrera model, in silver. Or maybe the motorsport classic emblazoned with logos and the number 147 in bright red that finished 5th in the 1965 Monte Carlo Rally. My dad would give me a Porsche calendar every Christmas, and as the next December … [Read more...] about The Future of Automotive Retail with Policaro Access
Porsche Taycan
Canada’s Niagara Falls Holds the North American Reveal of the Porsche Taycan
Taycan: A Porsche of Electrifying Accomplishment In an age of spectacle, the debut of a new model from an automotive icon like Porsche demands more than an auto show reveal, more than a celebrity-filled ad campaign, a Super Bowl spot, or a feature film placement. When Porsche introduces a new model to the world, it requires a global audience. On September 4th, on three continents, Porsche … [Read more...] about Canada’s Niagara Falls Holds the North American Reveal of the Porsche Taycan
Porsche Presents the All-New Porsche Taycan
SPORTS CAR, SUSTAINABLY REDEISNGED Porsche presented its first fully-electric sports car to the public on September 4th, 2019 with a spectacular world premiere held simultaneously on three continents. "The Taycan links our heritage to the future. It carries forward the success story of our brand – a brand that has fascinated and thrilled people the world over for more than 70 years," said … [Read more...] about Porsche Presents the All-New Porsche Taycan
